What is Lead Management Software?
Pipedrive lead management software is crucial for any successful sales organization. To convert prospects into paying customers, every lead requires special care and attention. Pipedrive’s lead management software uses features like qualification and prioritization to help salespeople make the most of each opportunity.
Popular Lead and Deal Management Features
Pipeline Management
Pipeline management should be at the core of a sales CRM’s functionality. Pipedrive’s visual and intuitive interface makes pipeline management straightforward and efficient. Unlike other lead management tools, Pipedrive lets you create and customize multiple pipelines to reflect your unique sales process.
To improve your sales momentum and boost conversion rates, Pipedrive focuses on activities. Colored cues mark deals needing attention and overdue tasks, ensuring you always know what to tackle first. Use Pipedrive’s statistics tool to extract any piece of data in seconds and make more informed business decisions.
Key Features:
- Customization
- Intuitive design
- Statistics tool
Leads Inbox
When launching a new marketing campaign, it’s easy for the first stage of your sales pipeline to get clogged with incoming leads. Pipedrive’s Leads Inbox helps declutter your CRM and improve pre-sales communication with prospects. Store incoming leads in the Leads Inbox until you’re ready to qualify them. Filter, sort, and edit your leads, then add activities to prevent them from going cold.
Key Features:
- Smart Bcc and email sync
- Transfer leads to email
- Convert leads to deals seamlessly
Chat Options
Your business website is a crucial source of new leads, and engaging with web visitors can significantly improve lead generation. Pipedrive offers two chat options to help you qualify web visitors and turn them into hot leads:
- Chatbot: A conversational pop-up that automatically interacts with web visitors 24/7. Customize its questions, replies, and design to collect prospect data and pre-qualify leads.
- Live Chat: An extension of the Chatbot feature, allowing instant lead assignment to your sales reps or waiting until the Chatbot has qualified them.
Web Forms
Creating web forms can be time-consuming, but they are essential for driving more leads through the sales funnel. Pipedrive’s lead management software helps you create highly customizable web forms for your website and share them via a link on social media. Filter and prioritize your leads by adding qualifying questions. Automatically import leads from Web Forms into your pipeline, contacts, or Leads Inbox.
Key Features:
- Customizable web forms
- Automated lead import
- Email notifications for new leads
Smart Contact Data
Knowing more about your leads is always beneficial, but delving into each one can be time-consuming. Pipedrive’s Smart Contact Data feature simplifies this process. Import valuable information from the web with just one click using your contacts’ email addresses. Use these insights for lead scoring, improving segmentation, and saving valuable time.
Key Features:
- One-click data import
- Enhanced lead insights
- Improved segmentation
Additional Lead and Deal Management Features:
- Deal and lead labels: Organize data and speed up the sales process with color-coded labels.
- Import leads and deals: Bulk-import from spreadsheets.
- Product catalog: Create a customizable catalog of your company’s goods or services.
- Deal rotting: Get notified when a deal stays idle for too long.
- Web Visitors: Track visitor activity on your website and identify potential customers.
- Messaging Inbox: Import contacts from WhatsApp or Facebook and manage conversations within Pipedrive.
The Benefits of Pipedrive Lead Management Software
Pipedrive lead management software is designed to:
- Generate more leads
- Automate lead qualifying
- Prioritize leads
- Increase conversion rate
- Enhance deal values
- Set up lead nurturing workflows
- Close deals faster
- Automate lead tracking
Join over 100,000 companies using Pipedrive in 179 countries.
Try it free today with full access, no credit card required.
